ideacodes

My Life at UB

University at Buffalo admissions was considering new content for the site and brainstorming ways to show a more true-to-life view of life as a UB student.  Ideacodes created concept designs that staged the story of a fictitious student and her day at the university using photo sequences and short diary entries. A time-based and subject-based navigation system allowed visitors to jump through her day in a nonlinear and linear path…

Project:  Prototype story design for University at Buffalo undergraduate admissions website.

Services:  Consulting, concept designs.

Description:  University at Buffalo admissions was considering new content for the site and brainstorming ways to show a more true-to-life view of life as a UB student.  Ideacodes created concept designs that staged the story of a fictitious student and her day at the university using photo sequences and short diary entries. A time-based and subject-based navigation system allowed visitors to jump through her day in a nonlinear and linear path.  These original concepts were later turned into a series of student-shot videos that were shown on the UB admissions website.  (See the University at Buffalo Admissions project.)